Rachel Van Dyken

There aren't many companies that can say their very first client is a #1 NYT Bestselling author, so we were so grateful to have Rachel Van Dyken trust us with her website redesign!

Rachel has about a bazillion books, everything from sweet historical to sexy paranormal, so rather than try to brand the website for one particular genre, we decided the focus of the brand should be:

Rachel herself! 

While we absolutely understand the need of pimping your newest release, we're a huge fan of putting the author brand before the book brand, and Rachel's a great example of just how effective that strategy can be. 

Love the way the RVD pops on her header, and how fun are all of those images of Rachel and her husband?!